Messages are the core building blocks of your scripts. You combine Conditions with Variations to make a message, which can be built in Qualifiers, Responses and Transitions.
*Conditions on Messages are OPTIONAL. If you do not include Conditions on your message it will be a "DEFAULT Message" (as shown above) meaning it will be used any time a lead enters your script and doesn't match any Conditional Messages, the Default Message will be used
Adding a new Message
👉 After creating your Default Message, you can add an unlimited amount of additional Messages by clicking "Add Message"👇
💡 PRO TIP
Adding multiple Messages WILL NOT send all those messages at the same time. Only ONE of those messages will be sent when a lead matches those specific Conditions while being engaged through that specific Script
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Types of Messages
Messages can be applied to Qualifiers, Responses and Transitions. But are called different names in each part of the script respectively.
QUESTIONS
👉 A Question, is the same thing as a Message. Only a Question is only applicable using a Qualifier👇
ANSWERS
👉 An Answer, is the same thing as a Message. Only an Answer is only applicable using a Qualifier👇
MESSAGES
👉 A Message is used in a Response👇
👉 A Message is also used in a Transition👇
🎊 WOOOOO, you now know how to create a Message! The most important building block to script customization. You're on your way to automation success! 🎊
What's Next
👉 Learn about Conditions
👉 Learn about Variations
👉 Learn about Skip Conditions
👉 Learn about Merge Fields